JOSÉ DÍAZ INFANTE

From AI strategy to operations

25 years watching companies buy technology. Now I turn AI into systems that work.

In 6 months: an independent team, €45k–€120k verifiable ROI.

External AI Officer — B2B 50–1,000 people
Who are you?
  • Recover 200+ hours/month of manual work
  • Close +25% more business opportunities
  • Independent team. You stay in strategic control.
Traditional alternative
€80k–€120k/year

Full-time AI head · + recruiting · + risk

vs
External AI Officer
€6k/month × 6 = €36k

Verifiable ROI by month 2

SEE IF YOUR COMPANY QUALIFIES

Ready to cut costs and grow sales in < 90 days

José Antonio Díaz Infante during his talk at C-MEET 2026 in Santander
Speaking
Talk · C-MEET 2026 Santander

Everyone talks about AI. Few have the real judgment to decide with it.

José Antonio works with audiences, leadership teams, founders and boards to turn AI and technology into actionable decisions.

Choose your starting point:

Where are you in your AI transformation?

It's not training. It's leadership + implementation.

What is your situation TODAY?

Fractional Chief AI Officer

From AI strategy to agents in production. Your independent team in 180 days. Verifiable ROI in month 2.

CEOs and directors of B2B companies with 50–1,000 people

  • ✓Independent team — zero dependence on consultants
  • ✓+25% sales conversion (90 days, verifiable cases)
  • ✓ROI €45k–€120k, visible in month 2
Request your free diagnosis

30 minutes, no pitch

Speaker: AI Talks & Workshops

Your team understands how to move from experimenting to operating. Real cases + a practical framework. Interactive session (live Q&A).

Teams of 20–500 people

  • ✓Team understands where to implement AI
  • ✓Real cases from similar companies
  • ✓Interactive session with live Q&A
Request a speaker

We coordinate the schedule with you

Need to combine several options? Book a free diagnosis — I'll help you decide.

The real challenge: from pilot to operations

You've tried many AI tools. None generates real ROI.

Pretty pilots that don't scale. Technology without operations.

Overloaded teams = unanswered leads + lost margin

Opportunities slipping away. Tension between operations and growth.

AI consultants deliver 'a nice strategy'. You execute alone.

No hands-on work, no accountability. Perpetual dependence.

Without a clear framework, 12 months = €200k of hidden cost

Inflated salaries. Delays. Teams stuck in reactive mode.

But there is a method to avoid them. Let's choose transformation, not a nice plan.

Diagnosis or transformation?

Alternative

Project (30 days)

  • Diagnosis + Roadmap
  • A nice plan that stays in a drawer
  • Your team still has no training
  • You execute alone

Result: a finished plan. Implementation without your leadership.

My model

Retainer (6 months)

  • Diagnosis + Roadmap + guided implementation
  • Real transformation + an independent team
  • Your team learns while it executes
  • I adjust the strategy as we go

Result: transformation. A team that leads AI without you.

8 out of 10 CEOs chose B

Metric-by-metric comparison

MetricOption AOption BImpact
Lead response24–48h<15 min+200%
TeamOverloadedStrategy+200h/month
Conversion100%140%+€120k/year
Annual cost€100k€36k−60%
✓ Who already trusted me

GE, Citi, HSBC, Globant, Softtek, JPMorgan and leading organizations have already seen it

Testimonials from executives, founders and teams who worked with José on digital transformation and AI automation

"We had 3 partners with no time for growth. Now we review case files in 20 min instead of 4 hours. It's not 'innovating for the sake of it', it's 'innovating where it hurts'."

Founding Partner
Law firm (15 people)

"It wasn't an external consultant. From day 1 he was one more member of my strategy team. He understood our business, not just the technology."

CEO
Consultancy (80 people)

"The admin team stopped being stuck on phone calls. The ROI was visible in month 2. Now they are proactive, not reactive."

Clinic Director
Clinic (20 people)

Framework: how we decide what to automate

4 criteria we apply to everything — the difference between €0 and €120k of ROI.

1

Does it impact revenue DIRECTLY?

Not just 'efficiency'. It must affect real revenue.

E.g.: 3h/day of admin → €45k/year recovered

2

Does your team do it 3+ times a week?

Volume = real opportunity. If it's occasional, wait.

E.g.: daily leads are critical

3

Does your team HATE it or does it consume talent?

You need that talent for clients. Don't automate what they enjoy.

E.g.: 3h/day that could go to clients

4

Is there clear data (measurable)?

Without data, you can't improve. We need before/after numbers.

E.g.: time, leads, margin

Result: we only tackle what actually moves the P&L.

Find out in a free diagnosis

30 min, no pitch. Concrete analysis.

Frequently asked questions

What CEOs and executives ask most before starting to work with me

What does a B2B AI consultant do?

A B2B AI consultant analyzes the business processes, identifies where AI delivers real return within 90 days, and supports the leadership team from strategy to the first pilot. No hype: with business metrics.

How long does a project last?

A diagnosis and roadmap is delivered in 4–6 weeks. A pilot with real teams is usually completed in 90 to 180 days, with verifiable metrics from the first phase.

What company size is this for?

I mainly work with SMEs and mid-market B2B companies (20 to 500 employees), and with executive committees of large accounts that need to align their AI strategy with business goals.

What do I expect in 90 days?

Prioritized use cases, at least one pilot running with defined KPIs (revenue, margins, times) and an executive committee aligned on AI usage principles and governance.

Exactly what it includes

Fractional AI Officer model (6 months)

1 weekly session (60 minutes)

Your time: 1 hour. Your team executes.

Timeline: 4 clear phases

Weeks 1–2 diagnosis → 3–6 roadmap → 7–12 scaling → 13–24 optimization.

Metrics: monthly dashboard

Hours recovered, leads won, automated margin, team adoption.

What it does NOT include (honesty)

  • Technical execution (for that, see matrits.es if you need it)
  • 24/7 support (weekly access + email)
  • Hiring staff in your company
Limited availability

My slots for 2026

Currently: 2 companies on retainer (satisfied, renewing).

Available: 3 slots for Q3–Q4 2026 (start: September, October, November).

Why only 3? I can't do this well with 10 clients. Max 5 in total. Every company deserves real attention.

The next group starts in 3 weeks. If you wait, the slot closes.

Real cases (€45k–€120k ROI)

Law firm of 40 lawyers (Madrid): +€200k/year, 0 new hires

Before
  • Admin work3h/lawyer/day
  • Time with clients1h/day
  • Capacity20 cases/month
  • Revenue€400k/year
After
  • Admin work15 min/day (automated)
  • Time with clients3.75h/day (+275%)
  • Capacity30 cases/month (+50%)
  • Revenue€600k/year (+€200k)
  • ROI: €45k/year in avoided costs
  • Timeline: 8 weeks of implementation
  • Impact: 1 extra lawyer's worth of capacity (without hiring)
"We had 3 partners with no time for growth. Now we review case files in 20 min instead of 4 hours. It's like having an administrative director 24/7."
— Founding Partner (law firm, 15 people)

Consultancy (Barcelona): +€200k/year in revenue, 200h/month recovered

Before
  • Lead response24–48 h
  • TeamOverloaded with follow-up
  • ConversionBase 100%
  • Revenue€500k/year
After
  • Lead response<15 minutes
  • TeamFree for strategy
  • Conversion+40% (140%)
  • Revenue€700k/year (+€200k)
  • ROI: €120k/year in additional revenue
  • Timeline: 12 weeks of implementation
  • Impact: 200+ hours/month recovered for sales
"It wasn't an external consultant. From day 1 he was one more member of my strategy team. He understood our business, not just the technology."
— CEO (consultancy, 80 people)
⏰ Limited spots: 3 available until the end of November

Ready to cut costs and grow sales?

30 minutes, no commitment. We'll look at where you can win back 10–20 hours (and real euros)

Concrete analysis + estimated ROI + roadmap (no pitch)

Or write to me directly: info@matrits.com

Schedule a meeting

Book 30 minutes directly